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New Delhi, Aug 6 (PTI) An extra 'k' here, an extra 'z' there. This is how many Bollywood titles now read. From films like 'Heyy Babyy' to the upcoming 'Singh is Kinng', using additional letters in the title of a film has become a routine, thanks to increasing influence of numerology. It began as an obsession with the letter 'k', only to spread among producers and actors alike. Film directors and producers are no more hesitating to consult professional numerologists before finalising the name of their films. "Lot of people from the film industry consult us. Many actors, producers and directors are our regular clients," says Swetta Jhumani, a Pune-based numerologist. "whatever recognition we have today is because of our Bollywood clients," she adds. Producer-director Rakesh Roshan's brush with numerology began with 'Kaho Naa Pyaar Hai', where an extra 'a' was added in two words in the film's name on the recommendation of the Jhumani family. The film went on to become one of the biggest hits of all time. Since then, Roshan has diligently followed numerology in each of his next releases - 'Koi Mil Gaya', 'Krrish' and 'Krazzy 4'. Singer turned actor Himesh Reshammiya is also known for his firm beliefs in numerology. His upcoming films 'Karzzzz', 'A Love Issshtory' and 'Kajra Re' have all been named on numerological calculations. "He also follows numerology. Having an understanding of numerology, he does all the spellings himself," a Mumbai based numerologist told PTI. Directors like Vipul Shah, John Matthew Matthan and Sangeet Shivan also consult numerologists. "I added an extra 'y' to Vipul Shah's 'Namastey London' and Sajid Nadiadwala's 'Heyy Babyy'. Both worked well at the box office," says Niraj Mancchanda, a numerologist from Mumbai.
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