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As per an ad world buzz, Pfizer, the pharmaceutical giant is planning to launch a chewing gum in India that will help smokers quit the cancer stick. As per sources the company is on the verge of signing super-hero Hrithik Roshan as their brand ambassador.Here is exactly what our source had to say, "Yes, it is true that Pfizer is planning to have Hrithik on board as the face of the gum. These kinds of anti-smoking products are popular in western countries. To make a mark with its launch in India the company wanted to have someone with international looks, and who could be a better choice than Hrithik?"
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