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Rajnikanth Not To Promote ´Endhiran – The Robot´?
- Planet Bollywood Special Correspondant           Let us know what you think about this story

In this time and age of where stars are an integral part of the marketing and promotion strategy of a movie, it’s surprising to come across a star like Rajnikanth who refuses to promote his film 'Endhiran – The Robot'.

The reason is that the superstar feels that it’s unnecessary to promote ‘Endhiran’ anymore because the film has already garnered enough hype with director S. Shankar and his name being associated with it. Rajnikanth further adds that people will come to see the film no matter what. As with Rajni-Shankar’s last film, 'Sivaji – The Boss', his fans are sure that a blockbuster is coming their way.

We have all heard myriad tales of the extent of hero-worshipping south Indian stars attract. Wait till you hear this! Fans of Rajnikanth were so eager to get a look of the trailer of his latest film that the ticket rates of the movie in which the trailer of ‘Endhiran’ was being released shot up from Rs.40 to Rs. 200!

So while Rajnikanth decides to keep away from promotions, his fans are proving his logic right.


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