{"id":26730,"date":"2024-09-18T16:39:14","date_gmt":"2024-09-18T16:39:14","guid":{"rendered":"https:\/\/planetbollywood.com\/wp\/?p=26730"},"modified":"2024-09-18T16:39:22","modified_gmt":"2024-09-18T16:39:22","slug":"from-music-to-fashion-to-pop-culture-prime-videos-original-series-call-me-bae-is-the-must-watch-series-of-the-season","status":"publish","type":"post","link":"https:\/\/planetbollywood.com\/wp\/news\/from-music-to-fashion-to-pop-culture-prime-videos-original-series-call-me-bae-is-the-must-watch-series-of-the-season\/","title":{"rendered":"From music to fashion to pop culture: Prime Video\u2019s original series Call Me Bae is the must-watch series of the season"},"content":{"rendered":"\n<p>Since its premiere on September 6th on Prime Video, Call Me Bae has captivated audiences across age groups and become a part of the cultural zeitgeist. The series has reached audiences wide and deep, having been viewed in over 165 countries worldwide and in over 85% pin codes across India. As a testament to all the positive reactions, Call Me Bae has ranked #1 in the India top 10 list in India since its launch and featured among the top 10 trending titles on Prime Video in 50+ countries including the U.S., the UK, Canada, Australia, the UAE, Saudi Arabia, Malaysia, New Zealand, South Africa and many more on its launch weekend. Following the overwhelming reaction from customers along with asks for a new season, Prime Video today announced that Season Two of Call Me Bae is officially under development.<\/p>\n\n\n\n<p>Call Me Bae has drawn in audiences from across the globe, standing out for its light-hearted and spirited tonality with its self-aware take on privilege and spin on iconic pop-culture moments. Not just the light moments, the series\u2019 emotional core too has struck a chord, as the central themes of #Behencode, self-identity and belief continue to resonate deeply with fans, adding a heart-warming layer to the show\u2019s playful narrative. The series\u2019 vibrant soundtrack continues to gain traction with four of the ten tracks on the album &#8211; \u201cVekh Sohneeya\u201d, \u201cChuraaiyaan\u201d, \u201cKhwaish Poori\u201d and \u201cYara Tere Bin\u201d trending on Instagram. With \u201cVekh Sohneyaa\u201d gaining over 10 MM+ views on YouTube and featuring at #8 on Shazam\u2019s Discovery India chart and #1 on the Top 50 chart in Mumbai and Delhi. The show&#8217;s fashion-forward styling has inspired content creators and brands to recreate Bae\u2019s iconic looks as she gets set to \u201cSeize the Day\u201d. Overall, the series and cast led by actor Ananya Panday along with Vir Das, Gurfateh Pirzada,Varun Sood, Vihaan Samat, Muskkaan Jaferi, Niharika Lyra Dutt, Lisa Mishra, and Mini Mathur are being applauded for their exemplary performances.<\/p>\n\n\n\n<p>The series launched on the service following a vibrant and bold promotional campaign that perfectly encapsulated its spirit. The campaign launched with lead actor Ananya Panday, as \u2018Bae\u2019, making a grand entrance at Mumbai airport, with her \u2018larger than life\u2019 baggage. Ahead of the trailer release, Prime Video teased fans with a quirky video featuring Karan Johar, humorously \u2018launching\u2019 Ananya in her long-form streaming debut. In the lead-up to the premiere, the service transformed Mumbai\u2019s busy Western Express Highway (WEH) metro station into a Bae-themed interactive wonderland for an entire week. With digital, influencer-led, and on-ground activations, and brand partnerships with ONLY, Tresemme, and Amazon Fashion, the campaign bought Bae\u2019s world to life. Call Me Bae became one of the most talked-about titles of the year, making \u2018bae\u2019 the character a true cultural phenomenon.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-instagram wp-block-embed-instagram\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"sbi-embed-wrap\"><blockquote class=\"instagram-media sbi-embed\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/DADkdkPAecS\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:658px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/DADkdkPAecS\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/DADkdkPAecS\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">A post shared by prime video IN (@primevideoin)<\/a><\/p><\/div><\/blockquote><script async src=\"\/\/platform.instagram.com\/en_US\/embeds.js\"><\/script><\/div>\n<\/div><\/figure>\n\n\n\n<p>\u201cIt\u2019s been truly amazing to witness the overwhelming love and appreciation that Call Me Bae has received,\u201d said Nikhil Madhok, head of originals, Prime Video India. \u201cEncouraged by the response, we have commissioned development for season 2 and to embark on the next chapter of Bae\u2019s journey alongside her tribe.\u201d<\/p>\n\n\n\n<p>\u201cFrom the very beginning, our vision for Call Me Bae was to create a series that sparks light-hearted yet meaningful conversations, and brings characters that resonate with our audience,\u201d continued Madhok. \u201cWe\u2019re excited to see the impact the series has had, with admiration pouring in from India and beyond. The show\u2019s perfect blend of humor, wit, and heartfelt emotion has connected with viewers in ways that have left us thankful.\u201d<\/p>\n\n\n\n<p>&#8220;We&#8217;re stoked to announce that we\u2019re working on developing the second season of Call Me Bae,\u201d shared producer Karan Johar. \u201cThe first season has been a game-changer for us, and we&#8217;re grateful for all the love and appreciation it has garnered from audiences across the globe. It&#8217;s been an absolute privilege to be a part of this journey, seeing the show go from script to screen and finally revel in immense love from viewers. The love Ananya, Collin, Ishita and the rest of the cast have received has been a true joy to witness. The series is a testament of our long-standing partnership with Prime Video and our shared commitment to delivering content that is entertaining and engaging. We&#8217;re genuinely excited to delve deeper into the characters and their stories, and we&#8217;re positive that the second season will be more Bae-misaal than before!&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1280\" src=\"https:\/\/planetbollywood.com\/wp\/wp-content\/uploads\/2024\/09\/CallMeBaeS2.jpg\" alt=\"\" class=\"wp-image-26731\" srcset=\"https:\/\/planetbollywood.com\/wp\/wp-content\/uploads\/2024\/09\/CallMeBaeS2.jpg 1024w, https:\/\/planetbollywood.com\/wp\/wp-content\/uploads\/2024\/09\/CallMeBaeS2-800x1000.jpg 800w, https:\/\/planetbollywood.com\/wp\/wp-content\/uploads\/2024\/09\/CallMeBaeS2-120x150.jpg 120w, https:\/\/planetbollywood.com\/wp\/wp-content\/uploads\/2024\/09\/CallMeBaeS2-90x113.jpg 90w, https:\/\/planetbollywood.com\/wp\/wp-content\/uploads\/2024\/09\/CallMeBaeS2-320x400.jpg 320w, https:\/\/planetbollywood.com\/wp\/wp-content\/uploads\/2024\/09\/CallMeBaeS2-560x700.jpg 560w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>&#8220;The success of our first season on Prime Video has been truly remarkable. We&#8217;re over the moon to have created something that has resonated with viewers across demographics.\u201d said Apoorva Mehta. \u201cWe&#8217;re fully committed to continuing the momentum with the second season of Call Me Bae. The team at Dharmatic Entertainment is thrilled and is working hard to develop new character arcs and storylines for the upcoming season. I know I speak for the entire cast and crew of the series when I say we can&#8217;t wait to share more about Bae and her unique world with the audience.&#8221;<\/p>\n\n\n\n<p>&#8220;I&#8217;m still in awe of the response we\u2019ve received for the first season of Call Me Bae, which has been an absolute labor of love for us from the word go.\u201d said Somen Mishra. \u201cWith Prime Video\u2019s global reach, it is truly gratifying to see how audiences from across countries have fallen in love with Bae and her gang! Seeing this story go from concept to completion has been a truly rewarding experience. I\u2019m grateful to Ishita, Collin, Ananya and the rest of the cast who have been the life and soul of Call Me Bae and I\u2019m thrilled we\u2019ve dived right back in for the second season.&#8221;<\/p>\n\n\n\n<p>Call Me Bae is a Dharmatic Entertainment production, with Karan Johar, Apoorva Mehta, and Somen Mishra as executive producers. Directed by Collin D&#8217;Cunha and created by Ishita Moitra, who has co-written the series along with Samina Motlekar, and Rohit Nair. Season one of Call Me Bae is now streaming on Prime Video across 240+ countries and territories.<\/p>\n\n\n\n<p><br><br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since its premiere on September 6th on Prime Video, Call Me Bae has captivated audiences across age groups and become a part of the cultural zeitgeist. The series has reached&hellip;<\/p>\n","protected":false},"author":3,"featured_media":26732,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[182],"tags":[],"powerkit_post_featured":[],"class_list":{"0":"post-26730","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>From music to fashion to pop culture: Prime Video\u2019s original series Call Me Bae is the must-watch series of the season - Planet Bollywood<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/planetbollywood.com\/wp\/news\/from-music-to-fashion-to-pop-culture-prime-videos-original-series-call-me-bae-is-the-must-watch-series-of-the-season\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From music to fashion to pop culture: Prime Video\u2019s original series Call Me Bae is the must-watch series of the season - Planet Bollywood\" \/>\n<meta property=\"og:description\" content=\"Since its premiere on September 6th on Prime Video, Call Me Bae has captivated audiences across age groups and become a part of the cultural zeitgeist. 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